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Insights

Turn Operational Data Into Useful Insights

Use reports, dashboards, forecasts, and analysis to understand bookings, revenue, customers, and performance.

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Start With the Data Already in Booking Ninjas

Use booking, billing, customer, membership, event, and operational records as the base for reporting and analysis.

Revenue

Review rates, revenue, and financial performance.

Demand

Review booking patterns and future demand signals.

Customers

Understand customer groups, behaviour, feedback, and journey data.

Performance

Track KPIs and operational performance in dashboards and reports.

Revenue & Demand

Use pricing, booking, and historical data to support revenue and demand decisions.

Pricing Analytics

Review pricing patterns and rate performance.

Revenue Forecasting

Build revenue forecasts from available booking and billing data.

Revenue Intelligence

Bring revenue data into a clearer reporting view.

Revenue Optimisation

Use revenue and booking data to support pricing decisions.

Demand Forecasting

Estimate future demand from historical and current booking data.

Resource Planning

Use demand and operational data to support planning.

Customer & Feedback

Use customer and feedback data to understand patterns and segments.

Churn Analytics

Review patterns linked to cancellations or customer loss.

Customer Intelligence

Bring customer activity into a clearer view.

Customer Journey Analytics

Review customer activity across key steps in the journey.

Customer Segmentation

Group customers using the data available in the system.

Feedback Analytics

Review feedback trends and common themes.

Sentiment Analysis

Analyse sentiment where suitable feedback or message data is available.

Dashboards & Performance

Track the KPIs and reports your team actually uses.

Business Intelligence

Bring operational data into a broader reporting view.

CEO Dashboard

Give leadership a concise view of selected KPIs.

Custom Dashboard

Build dashboards around the metrics your team needs.

KPI Dashboard

Track selected KPIs in one dashboard.

KPI Tracking

Track changes in important business metrics over time.

Performance Reporting

Report on the performance measures captured in the platform.

Performance Benchmarking

Compare performance across periods, teams, or locations where the data supports it.

Predictive Analytics

Use predictive models where the data, model, and implementation support them.

Standard Reporting vs Advanced Analysis

Standard reports and dashboards are part of Core. Forecasting, predictive models, and specialised analytics depend on the data and implementation.

  • Standard reports and dashboards are included in Core
  • Custom dashboards can be configured around available data
  • Forecasts depend on data quality, history, and assumptions
  • Predictive analytics may require AI or additional implementation
  • Benchmarks depend on comparable data
  • Insights support decisions; they do not guarantee outcomes

Verified in the Salesforce Ecosystem.

Booking Ninjas is listed on Salesforce AppExchange.

Pricing

Standard reports and dashboards are included with Core. Advanced analysis is scoped when needed.

Included foundation

Core Package

£400 / month

Starts with 1–50 Active Bookable Units.

  • Booking Engine + Reservation System
  • Standard reports and dashboards
  • Booking, billing, customer, and operational data
  • Supported built-in integrations where relevant
View the Core Package →
Advanced analysis

Custom Analytics

Scoped as needed

Custom KPIs, specialised forecasts, predictive models, external data, and advanced analytics depend on the use case and implementation.

  • Custom dashboards may require configuration
  • Forecasting depends on available history
  • Predictive analytics may require AI or model work
  • External data and third-party tools remain separate
Implementation depends on the data sources, metric definitions, reporting logic, dashboard requirements, integrations, testing, and rollout.

Spreadsheet Reporting vs Booking Ninjas

Keep reporting close to the operational records instead of rebuilding the same numbers outside the system.

Capability Spreadsheet / Separate BI Booking Ninjas
Operational dataExport requiredConnected to source records
DashboardsBuilt separatelyStandard dashboards included
KPIsManual formulasConfigured around available data
ForecastingSeparate modelCan be configured where data supports it
Customer analysisSeparate exportsConnected customer records
Salesforce contextRequires integrationSalesforce-native

Frequently Asked Questions

Are reports and dashboards included in Core?

Yes. Standard reports and dashboards are included in the Core Package.

Can we build custom dashboards?

Yes. Custom dashboards can be configured around the data and KPIs available in the implementation.

Can Booking Ninjas forecast revenue or demand?

Yes, where enough historical and current data is available. Forecast quality depends on the data, assumptions, and model used.

Does predictive analytics guarantee an outcome?

No. Predictive analysis supports decision-making but does not guarantee revenue, demand, retention, or other business results.

How much do Insights cost?

Standard reports and dashboards are included with Core, which starts at £400/month for 1–50 Active Bookable Units. Custom analytics and advanced modelling are scoped separately where needed.

See What Your Operation Is Telling You

Use reports, dashboards, forecasts, and analysis to understand performance and make better-informed decisions.

Schedule a Call View Pricing

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