Insights Feature

Feedback Analytics

Organize survey and customer feedback data, compare results over time, and connect what customers say to the operational records behind it.

Bring Feedback Into One Reporting Workflow

Keep survey responses, ratings, comments, and other available feedback organized around the customer and operation.

Survey Responses

Keep structured survey answers and ratings available for reporting.

Customer Comments

Store qualitative feedback alongside the customer or related operational record.

Ratings & Scores

Compare available satisfaction, service, or custom rating fields over time.

External Feedback

Include outside survey or review data when a supported integration brings it into the reporting model.

Compare Feedback Across the Operation

Use consistent fields and reporting to understand how feedback changes across groups, locations, offerings, and time periods.

By Period

Compare survey or feedback results across selected reporting periods.

By Customer Group

Review feedback across customer types or segments when those fields are available.

By Location

Compare results across properties or locations where the data model supports it.

By Offering or Service

Connect feedback to the product, service, booking, event, or operational context where available.

Turn Feedback Into Reviewable Themes

Structured feedback makes it easier to see recurring patterns and decide what deserves attention.

  • Recurring complaints or service issues
  • Positive customer themes
  • Response-rate trends
  • Changes after service or operational updates
  • Feedback patterns by customer group
  • Location- or offering-specific feedback

Works With the Customer Insights Layer

Feedback Analytics works best with the features that explain sentiment, customer history, journey stages, and customer groups.

Sentiment Analysis

Classify or compare sentiment when the feedback and analysis method support it.

View Sentiment Analysis →

Customer Intelligence

Keep feedback close to the wider customer and operational history.

View Customer Intelligence →

Customer Journey Analytics

Review feedback alongside the stages and interactions in the customer relationship.

View Customer Journey Analytics →

Customer Segmentation

Compare feedback across customer groups built from available fields and behavior.

View Customer Segmentation →

Feedback Analytics Depends on the Feedback You Capture

Booking Ninjas can support feedback records, survey reporting, ratings, comments, and connected customer context. Analysis quality depends on response volume, question design, source consistency, historical coverage, and the fields available. Automatic sentiment scoring, churn prediction, satisfaction forecasting, and AI-generated recommendations are not assumed by default and may require additional analytics or implementation.

Verified in the Salesforce Ecosystem.

Booking Ninjas is listed on Salesforce AppExchange.

Pricing

Feedback Analytics starts with the customer records and standard reporting available in the Booking Ninjas platform.

Feedback setup

Configured as Needed

Scoped to the use case

Custom surveys, feedback models, external sources, specialized dashboards, sentiment classification, or advanced analytics depend on the implementation.

  • No separate public Feedback Analytics SKU shown here
  • Custom feedback fields and reporting can be configured
  • External survey or review sources may require integration
  • AI-assisted analysis is scoped separately
Implementation scope depends on the feedback sources, survey structure, reporting model, integrations, historical data, testing, and rollout.

Manual Feedback Review vs Booking Ninjas

Keep feedback analysis closer to the customer and operational records your team already uses.

Capability Manual Review / Spreadsheet Booking Ninjas
Feedback recordStored separatelyCan stay connected to customer context
Survey resultsManual roll-upCan use structured reporting fields
Customer groupsSeparate listsCan use connected customer data
Location comparisonSeparate workbook tabsCan use available location fields
ReportingManual consolidationSalesforce reports and dashboards
Advanced analysisSeparate analytics projectCan be scoped on the same data foundation

Frequently Asked Questions

What does Feedback Analytics do?

It helps teams organize survey responses, ratings, comments, and other feedback, then compare results using the customer and operational context available in Booking Ninjas.

Can feedback be compared by location or customer group?

Yes, when those fields are captured consistently in the reporting model.

Can Booking Ninjas use external survey or review data?

Yes, when a supported integration or implementation brings that data into the platform. Third-party access and integration work may be separate.

Is Feedback Analytics the same as Sentiment Analysis?

No. Feedback Analytics focuses on organizing and reporting feedback data. Sentiment Analysis adds another layer for classifying or comparing the tone of qualitative feedback when the analysis method supports it.

Does Feedback Analytics automatically predict churn or satisfaction?

Not by default. Predictive analysis depends on the available historical data and may require additional analytics or implementation.

How much does Feedback Analytics cost?

The data foundation starts with the Booking Ninjas Core Package at $400/month for 1–50 Active Bookable Units. Custom survey models, external sources, sentiment classification, and advanced analytics are scoped according to the use case.

Turn Customer Feedback Into Clearer Operational Insight

Keep survey results, ratings, comments, customer context, and reporting connected in one data foundation.

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